Welcome to Ozon Tech Community A

Hey!

Are your A/B tests not working? Then we go to you! Or are you joining us…

In touch Zhenya Pak, I am in charge of the development of A / B testing tools and metric stands.

So often, A/B tests are expensive and painful. Especially if you don’t fully understand why you need them. I reveal a secret – you need them to help your business be efficient. And for the sake of this efficiency, we have repeatedly optimized our platform, quickly solved the problems of burning production, changed processes and came up with innovative solutions.

In a word, we ate the dog during the tests and are now ready to share our stuffed cones.

Our experience will help you avoid problems and mistakes at the start of creating an A / B testing system, or show you what can be improved in the existing processes and methodology of your tests.

And we want to share this experience, so we invite you to an open Ozon Tech Community A/B Testing MeetupJanuary 25 at 18:00 in Moscow.

In a programme:

Igor Moiseev

Research Analyst

It will show what errors in the analysis of experiments lead to the fact that the conclusions from the experiments performed become invalid.

Anton Ermilov

Head of the development group “Stands of metrics”

Describes the mistakes and problems made in the creation of a centralized system for analytics of A/B test metrics.

Eugene Pak

Head of A/B Testing Tools and Metrics Stands Department

He will tell you about what you need to be afraid of, what you need to think about in advance when creating an A / B platform, so that you are not ashamed to look the management in the eye.

Alexander Tolmachev

Head of Analytics at Ozon Fintech

He will talk about problems in the A / B testing processes in large companies and how to avoid them.

Vyacheslav Koskin

Senior Product Manager, A/B Testing Tools and Metrics Bench

It will demonstrate what difficulties a manager will have to face when he gets into the maelstrom of A / B testing.

Meet at the Ozon office: Moscow City, Naberezhnaya Tower, block C, 30th floor. We start gathering at 17:30.

To participate in the event offline, register at link and wait for confirmation email. And if you want to join online, then in the same letter you will receive a link to the broadcast. The broadcast will be on our YouTube channel and in community in VK.

The number of seats in the hall is limited. Don’t forget to bring your passport or driver’s license with you.

See you!

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