How we created the world's first telegram bot with Sega and Dendy games and attracted 169 thousand users without advertising

Let's imagine that you were given the opportunity to plunge into childhood again, to immerse yourself in those very carefree times, where Sega and Dendy games were your faithful companions.

General view of DendyRetroBot. Contra game

General view of DendyRetroBot. Contra game

When every evening, returning from school, you were looking forward to the moment to dive headlong into the world of exciting adventures and fascinating battles. Isn't that great, right? And now, absolutely everyone has such an opportunity!

Our team of enthusiasts decided to give every Telegram user the opportunity to dive into the world of their favorite retro games in a matter of seconds. We created the world's first Telegram bot with Sega and Dendy games! Many games from your youth are now available to everyone without exception right here, without leaving the messenger. And what's most surprising is that among the 900 million Telegram users, no one has made such a bot yet. We have become pioneers in this area and are sincerely proud of it!

General view of SegaGamesBot. Battletoads & Double Dragon game

General view of SegaGamesBot. Battletoads & Double Dragon game

The idea and the beginning

It all started with our passion for retro games. Many will agree that Sega and Dendy are not just consoles, they are symbols of an entire era and part of our childhood. Last spring, we discovered the WebApps Telegram technology, which allows you to create mini-applications inside the messenger itself. At first, it was just a hobby – a desire to try something new, test ourselves in development and experiment with the capabilities of the platform. However, we soon realized that we could do something more.

Why Telegram? Knowing that the Internet is full of various platforms and sites with games for these consoles, there was no such solution in Telegram. And we had an idea to develop a really interesting project using these factors.

General view of SegaGamesBot. Game Ultimate Mortal Kombat 3

General view of SegaGamesBot. Game Ultimate Mortal Kombat 3

Technology and Implementation

We took on the development of a mini-application and implemented the open-source emulator EmulatorJS into it. This emulator allows you to run most games for Sega and Dendy directly in the browser. The trick of our project is that users can enjoy games without having to download additional programs or leave Telegram.

Creating such a bot required a lot of effort. We faced many technical challenges, but our enthusiasm and love for retro games helped us overcome all the difficulties, and as a result, we got a product that turned out to be in high demand.

General view of DendyRetroBot. Game Chip 'n Dale Rescue Rangers

General view of DendyRetroBot. Game Chip 'n Dale Rescue Rangers

Why is Our Bot Unique?

Our bot doesn't just provide access to retro games, it does it with the convenience and ease that Telegram offers. Users don't need to download or install anything, everything works right in the chat. This solution allows people to enjoy their favorite games anywhere and anytime. There are many portable consoles and regular consoles, but we understand that in terms of accessibility, there is nothing more convenient than a phone.

Thanks to the emulator, most Sega and Dendy games run without problems, which provides a pleasant gaming experience. We strive to constantly improve our bot by adding new games and features so that users can enjoy an even greater variety of content.

General view of DendyRetroBot. Battle City game

General view of DendyRetroBot. Battle City game

Minimum costs – Maximum effect

One of the most surprising parts of our project was that we invested almost nothing in its promotion. We had only 2 small paid placements in publics, but the main thing was that information channels started writing about us, and the main flow of users came to us thanks to publications in such publications as:

Pikabu.ru, iGuides.ru, iXBT.com, iPhones.ru.

Thanks to the quality content and interesting idea, these articles attracted attention to us and provided the main traffic, as a result, our bot quickly gained popularity.

Impressive statistics

Yandex Metrica statistics for April, May and June 2024

Yandex Metrica statistics for April, May and June 2024

Let's take a look at the numbers for the first 3 months of our bot's existence:

– The bot has been launched more than 3 million times.

– 169 thousand unique users from 133 countries played our bot.

– 31 thousand subscribers were attracted to our Telegram channel.

These figures exceed all our expectations and confirm that the idea of ​​creating a bot was not in vain. Seeing such a response from users, we understand that all this was not in vain.

Financial results

Today, our bots bring in a stable income. We have connected the Yandex affiliate program, which allows us to earn about 80 thousand rubles per month. It is important to note that there is no advertising in the bot itself, it is present only in our main Telegram channel. This allows users to enjoy games without annoying advertising inserts.

At the end of the second month, we added a mandatory subscription to our channel for those who want to play the bot. This is due to the fact that our project is in the gray area of ​​copyright, and there is always a threat of a ban hanging over our applications. Therefore, we decided to make a mandatory subscription to the Telegram channel to inform users in case of problems.

Future plans

We want to expand the number of available platforms by adding PS1, SNES and Gameboy games. We will also soon add the ability to save and control customization. In the future, we plan to add multiplayer.

How to join us?

Trying our bot is very easy. Subscribe and start playing:

Conclusion

We encourage everyone to experiment more with different solutions in Telegram, as now there is a great opportunity for this. Our project is a great example of how ordinary pampering can turn into something worthwhile.

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