how to glue old drops with a young domain
Promoting a young site can be a daunting task, especially if the competition in the niche is high. One way to speed up the process and increase the visibility of the site is to use old drop domains. In this step-by-step guide, we will look at how to choose and glue old drops with a young domain to improve SEO performance.
Step 1: Choosing the Right Drop Domains
You can search for drop domains on special sites, auctions, and through services that provide information about free domains.
Let’s take a look at the main methods and resources for finding drop domains.
Domain registrars
Some domain registrars provide lists of domains that will be released soon or are already free. Check the information on the websites of popular registrars such as GoDaddy, Reg.ruRu-Center and others.
Domain Auctions
At domain auctions, you can find interesting drop domains that sellers are willing to sell for various reasons.
Some popular domain auctions:
Services for searching and analyzing drop domains
There are a number of specialized services that help you find and evaluate drop domains, taking into account parameters such as age, traffic, inbound links, and other SEO metrics.
Here are some of them:
Search in search engines and forums
Sometimes useful drop domains can be found by simply researching domain listings on search engines or forums dedicated to buying and selling domains. Enter queries related to drop domains in the search engine and study the results. Also visit thematic forums and communities where users can offer drop domains for sale.
When you find a potentially interesting drop domain, do not forget to analyze it in detail to make sure there are no problems and evaluate its possibilities for use in your project.
To successfully glue drop domains to a young site, consider the following criteria when choosing a domain:
Domain Authority (DA) – at least 30. This indicator reflects the authority of the domain in the eyes of search engines.
Page Authority (PA) – it is also desirable to have a value of at least 30. PA evaluates the authority of individual pages of the domain.
The age of the domain is older than 2-3 years. Older domains usually have more trust from search engines.
The number of external links (Backlinks) – at least 100. The presence of a large number of quality links indicates the authority of the domain.
The number of referral domains (Referring Domains) – at least 50. This is the number of unique domains that link to the drop domain. The more variety of link sources, the better.
Trust Flow (TF) – at least 20. This indicator evaluates the trust in a domain based on the quality of the links that link to it.
Citation Flow (CF) – at least 20. CF measures the influence of a domain based on the number of links linking to it.
No sanctions from search engines. Make sure the domain has not been penalized or blocked by Google or other search engines. This can be checked through tools like Google Search Console or specialized services.
Step 2: Checking the Drop Domain History
Before buying a domain, make sure that it does not have a negative reputation or sanctions from search engines. Use tools like Ahrefs, SEMrush, Majestic, and more.
Checking Domain History Using the Wayback Machine Service
Open the Wayback Machine website (https://archive.org/web/)
Type in the domain you want to check and press Enter
Examine saved site snapshots from different time periods to see what content was previously hosted on the domain
Analysis of the history of external links
Use SEO tools like Ahrefs, SEMrush or Majestic
Enter a domain and examine information about external links, including their number, sources and quality
Checking for penalties from search engines
Checking for Active Pages and Indexing
Type “site:yourdomain.com” (without quotes) into Google search engine, replacing “yourdomain.com“to the verified domain
Verify that the search engine is indexing the domain’s pages and is not detecting access or indexing issues
Step 3: Buying a drop domain and setting up a 301 redirect
Buy the selected drop domain and set up a 301 redirect on it to your young site. This will transfer the existing weight of the old domain to the new site, improving its position in the search results.
Setting up a 301 redirect from the drop domain to the main site can be done in different ways, depending on the web server and content management platform used. Let’s look at the two most common methods for Apache and Nginx servers, as well as for the WordPress platform.
Setting up a 301 redirect on the Apache server using the .htaccess file:
Open the .htaccess file on the drop domain or create a new one if it doesn’t exist
Paste the following code, replacing “mainsite.com” to your main site address:
RewriteEngine On
RewriteCond %{HTTP_HOST} ^дропдомен\.com$ [OR]
RewriteCond %{HTTP_HOST} ^www\.дропдомен\.com$
RewriteRule ^(.*)$ https://основнойсайт.com/$1 [R=301,L]Save changes and close the file
Setting up a 301 redirect on the Nginx server:
Open the Nginx configuration file for the drop domain, usually located in /etc/nginx/sites-available/ or /etc/nginx/conf.d/
Add the following code to the “server” block, replacing “dropdomain.com” And “mainsite.comto the corresponding addresses:
server {
server_name дропдомен.com www.дропдомен.com;
return 301 https://основнойсайт.com$request_uri;
}Save the changes and restart Nginx with the command:
sudo service nginx restartSetting up a 301 redirect for WordPress using a plugin:
Install and activate the plugin “Redirection” in the WordPress admin panel on the drop domain
Go to “Tools” > “Redirection” and create a new redirect rule:
Source URL: ^/.*
Target URL: https://mainsite.com/” class=”formula inline”>1
Regex: tick
Group: select “Redirections”
Position: leave the default
Click the “Add Redirect” button to save the setting
After performing one of these methods, all requests to the drop domain will be automatically redirected to the main site using a 301 redirect, which will transfer link juice and visitors from the drop domain to the main site.
Step 4: Optimizing your inbound link profile
Work on your inbound link profile by removing low-quality and toxic links, and strive to get new quality links to the young domain. This will enhance the effect of sticking the drop domain and improve the performance of the site.
Inbound link profile optimization is the process of analyzing and improving the quality of the links that lead to your site. The hard numbers for evaluating link quality can vary from site to site and niche, but there are some general parameters to look out for.
Source authority
Domain Authority (DA): Good links have a DA of 20 or more, bad links have a DA of less than 10.
PageRank (PR): Good links have a PR of 2 or more, bad links have a PR of less than 1.
Quote and trust indices (Yandex): good links have values from 10 and above, bad ones – below 5.
Source relevance
Topic Links: Good links come from sites that are related to your niche, bad links come from unrelated resources.
Contextual: Good links are embedded in content, bad links are placed in footers, sidebars, or as banners.
Variety of anchors
Good links have a variety of anchors, including branded, keywords, and neutral phrases (eg, “site”, “source”).
Bad links have monotonous or re-optimized anchors, which can cause suspicion from search engines.
Variety of link types
Good links come from a variety of sources: articles, blogs, forums, social media, comments, etc.
Bad links come from only one or two types of sources, which can also raise suspicion.
Quality and uniqueness of content at the source
Good links are placed on sites with quality, unique and useful content.
Bad links are found on sites with poor quality, duplicate or spam content.
Conclusion:
Sticking old drop domains to a young site can be a great solution to speed up promotion and improve search rankings. However, it is important to remember that domain sticking is just one tool in a comprehensive promotion strategy. Work on improving your content, optimizing your site and inbound link profile to get the best results.
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